Conversion Optimization for more Revenue

performance marketing agency
Stop wasting money on ads that don't convert. We help businesses achieve 30-50% lower cost per acquisition through data-driven advertising strategies.
what we do best
Performance-Driven Advertising That Converts
We build cost-efficient campaigns that actually work. Our focus is on lowering your CPA and turning ad spend into real business results.
Google Ads
High‒intent search campaigns designed to convert.
Meta Ads
Scalable ads on Facebook & Instagram for leads and sales.
Bing Ads
Lower competition, cheaper conversions, high intent users.
YouTube Ads
Video ads that build trust and drive action.
A Complete Performance System — Tailored to You
Every business is different. That’s why our services are built as a flexible performance system — tailored to your goals, channels and growth stage.
Strategy & Setup
Account setup, onboarding, and a clear performance roadmap.
Tracking & Optimization
Conversion tracking, testing, and continuous performance improvements.
Landing Pages & Reporting
High-converting landing pages and clear performance insights.
Communication & Scaling
Direct communication, regular reviews, and structured scaling support.
ABOUT US
Where Better Strategy Leads to
Cheaper Conversions
Cheaper Conversions was founded by James Onyks and Dominika Onyks with the goal of building an agency that business owners can trust. We are focused on providing cost-efficient advertising and measurable results.
Most businesses don’t need massive ad budgets; they need lower costs, better efficiency, and predictable results. That’s why we focus on building transparent, data-driven advertising systems that reduce waste and improve performance across channels. Our mission is clear: to help businesses lower their CPA, optimize ad spend and increase profitability - turning advertising into a real investment, not a risk.
Why Cheaper Conversions Works
Conversion Optimization at Every Step
We don’t just run ads. We optimize the entire journey — from audiences to creatives to landing pages.
Data-Driven Decisions
We rely on real performance data to make smarter decisions, improve faster, and consistently reduce acquisition costs.
Maximum Results From Your Ad Spend
We eliminate waste, scale what works, and focus on measurable ROI — not vanity metrics.
About our team
We’re a senior-level team with a clear focus on performance and efficiency. Each team member brings hands-on experience in strategy, paid advertising and operations — working closely together to deliver measurable results for our clients.
James Onyks
Founder & Head of Strategy
Dominika Onyks
Head of PPC
Cedric Vogel
Account Manager
Leandra Goncalves
Marketing & Operations
Our simple 3‒step process
How it works
01
Strategy Call
We review your goals, current setup, and growth potential to see if we’re a good fit.
02
Build & Optimize
We set up your campaigns, tracking, and structure — then continuously optimize for performance.
03
Scale What Works
Once performance is proven, we scale efficiently and focus on profitable growth.
Ready to get started?

OUR CASE STUDIES
Local Landscaping Company
Industry: Local Services (USA)
THE CHALLENGE
A local landscaping company wanted to promote multiple services with a limited advertising budget, while increasing commercial jobs year-round. The goal was to generate more commercial snow plowing leads and residential landscaping inquiries without increasing wasted ad spend.
OUR APPROACH
We built service‒specific Google Search campaigns using high‒intent exact and phrase match keywords. By separating services and continuously optimizing based on performance data, we maximized relevance and cost efficiency.
144
residential leads generated
$68
Average CPA
+44%
CTR increase
–34%
CPA reduction
National Concrete Floor Company
Industry: B2B Industrial Services (Floor Cleaning)
THE CHALLENGE
National Concrete Floor Company operates in a niche B2B market with a highly specific ideal customer profile. The main challenge was to scale lead volume through Google Ads while maintaining performance and cost efficiency. In addition, the existing landing pages were not converting optimally, limiting overall results.
OUR APPROACH
We restructured and optimized Google Ads campaigns to better align with high-intent search queries and the client’s niche audience. By improving ad relevance, keyword targeting, and overall account structure, we increased efficiency while maintaining KPI stability. At the same time, we addressed conversion bottlenecks to improve lead quality and consistency.
425
qualified leads generated
$29
CPA
2.33% to 5.38%
CTR increase
$12.7k
total ad spend
Cold Plunge E-Commerce Brand
Industry: E-Commerce (Wellness / Cold Plunge)
THE CHALLENGE
The brand faced blocked Google Merchant Center access and faulty purchase tracking, which prevented scalable growth. At the same time, competitors were heavily using Google Shopping, while performance needed to be scaled through Search and Display placements.
OUR APPROACH
We fixed all tracking issues, stabilized the account structure, and optimized campaigns based on real performance data. Scaling was applied only to campaigns that met strict profitability thresholds.
$67k
in sales generated
12.4x
ROAS
154
purchases
$4.3k
total ad spend
Tell us about your growth goals

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Contact
Cheaper Conversions
Are you ready to optimize your ad spend and get more out of your campaigns?
Submit your request and book a free strategy call.
Message from the founder
“After years of working with businesses of all sizes, I realized that most founders don’t need complicated marketing setups. They need clarity, efficiency, and a system that turns ad spend into real results.”
James Onyks
Founder & Head of Strategy
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